BALENCIAGA Client Development & VIC Manager

Group Job Family

Sales Omni Channel

Job Family

Retail Management

Region/ Market/ Country:

Japan

Location:

Tokyo

Company:

Balenciaga Japan

Department:

Retail

Business Title:

Client Development & VIC Manager

Position Title:

Client Development & VIC Manager

Direct Report to:

Japan Retail Director

Main Objective of the job

The Client Development & VIC Manager is responsible for leading the relationship strategy with the brand’s most valued clients (VICs) and driving client loyalty and revenue growth through the planning and execution of CRM strategies. This role oversees exclusive VIC events, CRM data analysis, and the design of personalized client experiences. The manager will supervise one CRM Specialist and collaborate cross-functionally to support the brand’s continued growth.

Performance Indicators

Perform strategic analysis to develop and optimize sales networks, ensure geographical footprint optimization leveraging on the best store formats and retail mix

Sales target achievement

Retail KPI

- Sales

- Prospect

- # Clients : New / Existing

- Segmentation : VVIC / VIC

- Customer profile

VIC MANAGEMENT:

• Responsible for elevating VIC client experience in-and-out of the store vis-à-vis High Segment KPIs and reflecting the brand ambition

• Plan and implement in-store and offsite events, in sync with HQ and local Marketing, Retail, Training, Merchandising and VM functions

• Identify and engage external commercial partnerships to drive new VIC recruitment strictly respecting and maintaining Brand image

• Manage end-to-end overseas brand experiences

• Actively propose and implement new VIC in-store activations to drive upgrades and VIC client retention

• Manage post event analysis in conjunction with Retail and PR & COM team

• Support all other VIC/High Segment related initiatives and ah-hoc projects

• Act as a key support to in-store Sales Experts

• Guide, coach and train store teams to enhance VIC engagement, retention and upgrades

• Manage dedicated VIC event budget and monthly forecast/accruals

Internal Key relationships

Local Teams: Retail, Merchandising, Visual Merchandising, PR & Communication, Store Planning, Logistics

External Key relationships

External Business partners such as venues, hotels, restaurants, other brands, travel agencies, etc.

Key Experiences

- 5+ years of experience in client relationship roles within luxury, high-end retail, or hospitality 

- Hands-on experience in CRM or data-driven marketing 

- Proven track record in planning and executing high-end client events 

- Team management experience 

- Strong interpersonal and communication skills 

- Business-level English proficiency

- Experience with CRM platforms 

- Deep understanding of and interest in fashion and luxury

- Proficiency in data analysis tools

Key Knowledge & Competencies

Strong sensibility

Retail business acumen

Analytical approach and sharp problem solving

Project management skills

Teamwork/Collaboration

Ability to leverage best practices, share and reapply

Leadership Behaviors

INCLUSION

You create a high-performing team and foster a fair and respectful environment where each individual's uniqueness is valued

VIGILANCE

You anticipate opportunities and threats so as to lead in the long run

AUDACITY

You are quick to seize opportunities, turning potential failures into success

TENACITY

You are true to your ambition when times get tough and weather the storms with your team

Personal Qualities

Integrity

Ability to multitask and prioritize

Active listening skills

Hands-on and strategic

Action oriented paired with solid organizational skills (planning and monitoring)

Fluency in English and Japanese